Wednesday, 21 February 2018

3 Vital Components To Build Conversion And SEO Friendly eCommerce Website


Remember attracting more and more potential customers is not the only purpose of an eCommerce site. But, your site must have the ability to convert these visitors to customers that buy your products and services again and again. Conversions of your eCommerce site depend on the online shopping experiences that the website provides. And these experiences can be created with the best design and development of your eCommerce site.
Why SEO Friendly eCommerce Website
One of the most vital things that you can do for eCommerce success ensures your site is search engine optimized. SEO is the most beneficial tool used in the fast process of e-commerce as well as helps to increase the traffic on your site and makes the website visible  at the top of the search engine.
It can be very difficult for new clients to find a website that is not optimized. And SEO is what allows your site appear on the first page of search engines like Google, Yahoo, etc. The 10 websites on the first page of any search engine get 94% of the hits, but number 1 get 35% more hits than others. If an online buyer isn't clicking on your site, then chances are that he or she is clicking on your competitor's site.
Always Keep Your Audience In Mind
Must research your target audience before you hire an eCommerce web development company to build your eCommerce site. It is extremely important to understand your target people and make sure you include all the key features on your site. Also, research well about what your target audience wants and what they expect from your site and ensure that you include all the features from a buyer’s point of view. It will increase your website conversion rate as well. You can also boost online advertising as well as can build interlinked relationships with articles and blogs in order to add to the positive effect of conversion optimization.
Keep in mind that site speed affects visitors, their experience, ranking, duration of time spent on your site.  So, make sure your site accessed by visitors quickly and easily. You can increase speed of your website by avoiding irrelevant links, plenty of images and etc.
Search Box
The search box is one of the most key functions for every eCommerce site because it lets buyers save time and find the product they are looking for quickly, skipping over the products and pages that don't interest them. Ensure that the product descriptions are accurate. Apart from this, a search box must be placed prominently to maximize its benefits to your site usability and navigation as well.
Call To Action (CTA)
A CTA is what motivates a site visitors to take action whether the visitor is signing up for a newsletter, making a purchase or visiting a special collection. So, ensure that your website has a clear and right Call to Action. The right CTA will surely boost conversions and ultimately your sales. Apart from this it also keeps your web visitors returning to your website over and over.
Showing the user the value of clicking is a major element of an effective Call to Action. So, explain to users why they must click. If you are collecting their email ID's, then you can market your products and services to them, and can also inform about discounts as well.
Apart from this these 3 Vital Components to Build Conversion and SEO Friendly eCommerce Website, ensure that your eCommerce websites feature simple messaging, a shopping cart, strong website security and a viable payment gateway.

Wednesday, 14 February 2018



Your business site must have a unique and attractive design if you want to drive more and more people to your site. You must create web pages that are in sync as well as the current graphic design trends. No doubt that websites are an important part of doing business these days due to the highly competitive environment in the online world. Your business site is the first source of information including your products or services. However, web design trends have been changing fast because of huge competition in the market to catch the online user's’ attention.
In this post, we have listed down top 5 Web Design Trends Watch For 2018:

Lots Of Vibrant Color Schemes
Colors are the most vital thing in a web design and web designers can take their web design to wherever they want simply by using proper colors. They can use the color palette of Google to be more specific in their color selections. Also, they can use multi-colored combinations in their website designs and logos rather than the traditional single-colored designs.

Bespoke Illustration
Another web design trend that every Website Designing company in Delhi is preferring for its use as an effective tool to communicate a brand message. Also, Today more and more businesses are turning to illustrators to create customized illustrations for their sites. Adding illustrated touches to the site is an amazing way to make your brand stand out in a marketplace. Must this trend in mind when you  looking around for the designers or web design service company to get quality  and professional website designs.

3d Animation
3D has been a big thing in the field of design and is going to rule the design world in the future. Today, a large number of organizations and businesses are working to develop 3D rendering tools and so it has become easier to create interactive 3D designs and models that look attractive and catchy. Hire a Website Designing company in India that provides rich animations in the form of SVG, CSS and gifs videos. Animations find user experience, engagement and of course interaction. Use of animated cinemagraphs and gifs will surely  persist in web design.

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Bold Typography
This is another great feature for every Website Development Company to experiment with when developing web design for their clients. It surely brings a great user experience when combined with video, animations, colors, imagery and of course unconventional layouts. And it will become a key aspect of UI design due to this. In this year, the header text going to be Bolder, Transparent, Oddly spaced, Haphazardly placed and Weirdly misshapen.

Mobile Optimization
These days more and more people and businesses have turned to mobile phones to access the Internet. Therefore, mobile optimization must be an important element of your web designer’s plan. A large number of companies and organizations (mid and large) are adopting a mobile-first strategy for web design these days. So that designing the website to work best on the smartphone, you must scale it up to suit a desktop. Apart from that, Even big Search Engines such as Google, Yahoo, etc have made it clear that they are not going to entertain those sites which are not compatible with mobile search.
Website design service companies are under the pressure of creating beautiful and unique websites that can deliver a brand message in a quick time. And this is the prime reason that their team of web designers continues to experiment with these web design trends.
Were you stunned to see any of the web design trends for 2018 mentioned above?

Friday, 9 February 2018

Ecommerce: Had a Significant Impact on Indian Economy

In India, eCommerce is a growing sector and the year 2010's will be remembered for the growth in the eCommerce industry just like the growth of IT industry in India through the 1990s. Simply we defined eCommerce is Selling and buying of products or services through online. But the changes it made in the global market is really drastic. Today eCommerce is in the driving seat of the retail market and India is the second largest market in the world and started to take all the benefits of eCommerce. The impact it is making in the economy of India is extraordinary. Every single eCommerce website designing company in India who brings money to India through overseas projects has contributed a lot to a positive impact on Indian Economy.

At present, the eCommerce to GDP (Gross Domestic Production) is about 0.2% which is anticipated to grow 15 times (about 2.5%) by 2030. Also, the contribution of eCommerce to GDP is anticipated to reach to about 300 Billion Dollars By 2030.
Why Accept Ecommerce
People of India have a tendency to accept new things from the world and the case of eCommerce was also not different. However, the starting of eCommerce was an experiment. But the way Indians respond to it and accept the things was unbelievable. The drastic boosts of online users across the globe are the reason behind the incredible growth of eCommerce. Apart from this, the trust that created by the eCommerce giants like Amazon, Flipkart, Snapdeal, etc is one of the main reasons behind the gradual increase in the use of online markets. Once these giants started to make sure the quality of products, security of money and fast services people become more desperate and comfortable in using eCommerce sites for buying and selling things.
Some other benefits include International market in your fingertips, Online Payment & Cash on delivery facilities,  Sell or buy at your convenient eCommerce site and at your convenient time,  Lower prices and discounts offers and deals due to the high competition.
Ecommerce Website Development In India
India is one of the leading eCommerce web development countries in the world. And, eCommerce website designing service companies in India bring a lot of money to the Indian economy.  Do you know every year a huge number of web design and development projects exporting from India and is providing employment for a large number of IT people.
Moreover, every Website Designing Company in India is helping make the market more competitive, driving accessibility of products and services to all and riving better customer experience. They are also bringing transactions online and this is making the system more clear and transparent which helping in driving corruption levels down. The impact of eCommerce in India is enormous and will evolve with time