Why Your Business Needs Ecommerce Website

Nowadays, it has become mandatory for the traders to have Ecommerce website. The reason being more than 70 percent of the people living in the urban and semi-urban area prefer to shop online. This is the most convenient way of shopping as you need not to move from pillar to post in order to search the desired product.

Having an ecommerce website gives you a competitive edge. It not only helps in branding your company but also helps in boosting your sales. Most of the people are using internet these days. With the help of an ecommerce website, you can make your reach to the new buyers from some other geography. An ecommerce website is a low investment high return business model.

What should Your Ecommerce Website Must Have?

Though, there are several open source scripts available online which can help in ecommerce website designing. It is recommended that you should use not use these. Rather, you should hire a profession to design your ecommerce website. Some of the attributes which are only provided by a professional are discussed below. These attributes will directly influence your sales.

User-Friendly Interface

It is necessary for you to provide user-friendly interface. The reason being your buyer has come to you after searching lots of websites. If (s)he doesn’t find proper interface, then (s)he will navigate to some other website. So, interactive interface is very important.

Proper Linking & Navigation

As per statistics, 90 percent of the online sales fail because of improper navigation and linking. There is no need for you to fill up the menu bar/ side bar with lots of links. These will create confusion in the mind of the buyers. You put only few which can help in proper navigation.

Infographics

The infographics are very important. They consist of content and images. Most of the ecommerce websites don’t contain any text content except price and product description. Avoid using this habit. Create unique description of your product and try to give your USP in this. Provide images of product from different views so that buyer get complete info of the product.  

Secure Payment Gateway

A simple “s” in the http can infuse lot of trust in your buyers, thus enhancing your sales. Provide SSL certificate to your website so that buyers don’t hesitate to make transaction through your website.

SAM Web Studio is specialized Ecommerce Website Designing Company in Delhi. We offer highly functional ecommerce solutions to cater your business needs. Call us at +91-9968353570 to get affordable Website Packages.

How Proper Navigation & Linking Help In Increasing Conversion Rate

The main job of websites is to make generate online leads and to convert visitors into potential buyers. The world is very competitive and the buyers have “n” numbers of option available to make the purchases. In such situation, how to convert a visitor into buyers is certainly a most pertinent question.
In order to increase the conversion rate, the designing plays a crucial role. How? We are going to discuss this here in this blog. In most of the cases, the conversions are inspired by the designing of the website. The reason behind this is that people are more attracted towards the visual representation. The colours, the designs and the flexibility offered in the web page lead to the conversion rate.
In order the increase the conversion rate, it is recommended to power your website with proper navigation and linking. The reason for this is that the visitors don’t have much time. When they come to your site, they want very flexible interface. If they find anything confusing, they won’t waste time on your website. What exactly to do?
Put Selected Links in the Menu & Side Bar

You should avoid to put too many links in the menu and side bar. Too many buttons, at times create confusion in the mind of the visitor. They just want smooth running interface. So, use only few links so that they can easily do the navigation.

Avoid Puzzling Navigation
The navigation should be free and flexible. If the visitor wants to move from one page to another, then (s)he should not face any difficulty in this. The read more buttons and all should be given in a proper order so as to avoid any confusion.

Clear Call To Action
The call to action is very important. When the visitor reaches your website, then (s) he must know what to do next. If you are rendering some services, then you should provide the enquiry form so that the visitor can communicate with you. Try to give the enquiry form above the fold. If you are selling any product, then you should provide clear add to cart button along with the product.

Award Winning  Website Designing Company Delhi India – SAM Web Studio is specialized in Website Designing & Development. Get a brand new website for your business now at most affordable packages. 

How convenient is Website Designing & Development Using WordPress

The websites are considered as an integral part of any organization which is involved in doing business. These are considered as your virtual office which work day and night to enhance your business. With the time, the trends in the web industry have changed a lot. Nowadays, we all need a web which offers amazing experience. That is possible only if it is good look wise and feel wise.
Let me discuss the designing issues with one of the most popular CMS that is WordPress. Most of us think

that it is impossible to customize the website developed on WordPress. The reason behind this which they give is it uses themes. In wordpress, it is possible to customize a website to a full scale. There are several plugins available at free of cost which can solve this purpose.
One such plugin is Page Builder. This is available at free of cost and is compatible with most of the themes. This plugins help you in designing a web page according to your needs. On installation and activation, this plugin helps in creating custom buttons and add several other features to the web page.
Let me discuss few of its feature in depth. Using this plugin, it is possible to divide the web page into rows and columns. After doing that you will have the flexibility to use different segments of the page for different purpose. The plugin also has certain in built widgets which will help in designing the home page as per your requirements. Some of the featured options are circle buttons, headline option, image inclusion, etc.
Apart from this, you will also have another plugin known as meta slider to create banner slide show on the web page. Using this plugin, you have the flexibility to power your web page with very effective infographics.
If one explores, then there are several plugins available which can help in creating awesome website. All you need is to spend some time in exploring their functionality. You can have your fully customized website at WordPress platform without having any difficulty.
Resource: Award winning Website Designing Company Delhi India, SAM Web Studio is offering awesome websites based on your business needs. We provide websites according to your requirements and budgets. Contact us to have an amazing website.

How To Make Website More Engaging

Doing business without a website is almost an impossible task for now. Having an online portfolio is a need of an hour as most of the people prefer to use your website to gather information about your products and services. Having a web alone can’t guarantee you conversion. There are various factors which help in converting your web into revenue generating machine. Let me discuss few of them.

Theme/ Template: While selecting a theme, it should be kept in mind what business you are doing. The theme or the template used need to be in sync with your business. For instance, if you are selecting a template for ecommerce website of apparels then it should contain a very good colour scheme. If you are designing a website for industrial products then the simple and plain template will do the job.

Colours & Patterns: It is very important that colours and patterns of your website should match your business. For example, if you are looking to sell outfits online then you should have your web, designed in beautiful colour combinations. This will help in providing amazing experience to your visitors. If you are selling other stuffs like grocery or stationery, then single colour pattern will do the job. In both of the cases, visitors come to your website with different mind-set. The colourful web of apparels will surely have a positive impact on the mind of visitors which eventually results in conversion. In case of utility items, the visitors will come with an idea to buy products instantly. In this, colour scheme becomes less important.

Navigation: It is necessary to have a proper navigation in the website. The reason behind this is that your visitors don’t have much time. If you don’t provide them clear navigation then they will surely move to some other website. In order to provide proper navigation you must keep certain things in mind. The most important is that don’t give to many links in the menu bar or in the side bar. Try to give few important links to the visitors so that they can easily move from one webpage to another. Avoid putting unnecessary links as the visitors get confused with this.  

Call to Action: Give clear call to action in the website. If you have simple dynamic website, then try to give call to action button or enquiry form above the fold. In case, you are having ecommerce website, the “add to cart” button should be provided in a clear manner. In a nutshell, at a very first note, your visitors should know what to do after coming to your website.

These are few points which will help in converting your website into revenue generating machine.

Award winning Website Designing Company in India, SAM Web Studio is specialized in offering ecommerce web solutions. Contact us for eCommerce Web Designing Company in Delhi at affordable rates.   

How To Design An Interactive Landing Page

The very first question is what is a landing page? It is a webpage which provides entry to the website or to particular section of a website. A website is a collection of different pages. For instances, you are providing certain services to your clients. These services come under a particular parent page (off course not a homepage) then this parent page is known as landing page as it is gateway to different service pages.

It is very important to design landing page in an engaging manner. The reason being if the visitor doesn’t find this page interesting then (s)he will navigate to some other website. There are certain points which you should keep in mind while designing it.

Get To The Point

The visitor comes to your landing page for certain reason. Make sure that (s)he will get what (s)he is looking for. We all understand that people don’t have much time. So, it would be good for you if you stick to the purpose. You should address the reasons for which your visitors are coming to your page.

Clear Call To Action

Without wasting any time your visitors should know what they have to do after coming to your web page. Provide them clear call to action so that they don’t face any trouble in searching call to action button. It is recommended that you should place call to action button (contact form/ enquiry form) above the fold.

Select the Colour Combinations Properly

The colours should match your business. For example if you are doing business with eco-friendly products then green would be a great option.

Make Logo Dominant

Your logo represents your brand. Make it dominant in order to infuse confidence among your buyers.

Avoid Visual Clutter

It is recommended that you should not use extravagant visuals while designing landing page. These don’t support conversion. These just distract the mind of the visitor. It’s better to avoid such things.

These are certain things which one should keep in mind while designing the landing page. These tips will surely help in enhancing the conversion rate.

SAM Web Studio – an award winning website designing company in India, is offering high end web solutions. We are specialized in designing responsive websites, ecommerce websites & dynamic websites. We do offer customized packages. Call us at +91-9968353570 to get affordable web packages.  

Why Is It Important To Optimize The Website

Designing a website and making it live has become a routine for most of the web designing companies. But before making their clients websites live, they forget to test and optimize the web. Due to this, only the clients and the users get suffer as the web shows different errors when anyone tries to use any of the page.

Before coming to the importance of the website, let me discuss first what optimization really means. Whenever we use term optimization, most of the people think we are talking about Search Engine Optimization or how to make website SEO friendly. Here, we are not talking anything related to SEO. We are discussing the web designing & development cases.

The term optimization means making things user-friendly. It is applied globally to different things, items, including the websites. After the initial development and designing of the website, it is mandatory to optimize. In this, you need to do all the testing. You need to check whether the links are working, contact form is working, fields in this are validated, etc. Apart from these things, the web designers should also check whether the text and font family is easy to read or not. Last but not least, you need to test the responsive nature of the website on different mobile sets.

What to do to test the Website?

The google has recently added a new feature using which it is possible to check the readability of the website. It provides mobile friendliness, mobile speed and desktop speed of your website.

Why Is it Important To Optimize website?

In order to offer amazing browsing experience to visitors, it is mandatory to optimize website. The more user friendly interface you provide to your users, more will be the chances of conversion.

SAM Web Studio, an award winning Website Designing Company in India, tests and optimize websites before making these live. We have rich experience in this field. If you are looking for Ecommerce Website Designing Company in Delhi, just give us a call: +91-9968- 353- 570   

How WordPress Plugins Help In Improving The Designing of The Website

WordPress is an excellent CMS which is used on a global level for website designing & development. Though, it supports theme based designs, yet it can help in developing interactive websites. As you already know that more than 30K free themes are available online yet these are unable to cater the requirement of the web industry. (Website Designing Company in India – SAM Web Studio designs & develop WordPress based websites).

In this competitive world, everyone who runs a business website or wants to have web wants full scale customization. From the color to every other aspect, most of the clients want complete customization. Is it possible to provide complete customization in WordPress website? This is definitely the pertinent question. The answer is yes, you can customize the theme.

There are several plugins which can help in enhancing the appearance of the website. Let me discuss few.

Page Builder
Page Builder by Site Origin is an excellent plugin which can help you in designing a fully customized web page. On activation, this plugin runs its own script and provides you the opportunity to design the webpages as per your convenience. The preloaded programme contains different designing widgets which help in improving the appearance of the webpage. Some most important widgets include slider, image boxes, text boxes, buttons etc which ensure the look needed by the designer.

Meta Slider
This is another plugin which helps in running the sliders on the web page. The width & height of the sliders can be adjusted. This plugin supports different effects on the images like fading effect, Coin Slider, Nivo Slider, & Flex Slider.