Great Secrets Of Successful Viral Video Marketing

A viral video becomes extremely popular through Internet sharing, typically through social media channels, video sharing websites, and email. Additionally, they have characteristics of being relevant, compelling and of course timely, yet the videos still don’t go viral sometimes when we apply these rules. There is no secret formula to making a video viral, but there are some great ways you can market your video to provide it what it needs to go viral.

In this post, I am going to explain some ways to make your video go viral. But, before that going to tell you some special things about viral video marketing. It Keeps working for you, 24/7, High Share Factor, Worldwide reach and Totally mobile.

Make It Unique

You want to blow the minds of people with fun and things they have never heard of before and inspire your viewers with something real. Be creative, because most of the best-liked videos on youtube are new in some way. When you upload your YouTube video, don’t give them generic titles, but give them great and catchy titles that will catch your viewers’ attention.

Make it Shareable

Keep in mind that including sharing links in your videos isn’t enough, but you have to make people want to share it. Funny videos, reach the broadest audience. For example: “Gangnam Style” had no commercial purpose, but still had billions of viewers. Apart from this, shareable content is the measurable like the old-fashioned word of mouth, comments, social media thumbs up and shares, blog mentions can all be tracked. Boldly share your content with pop stars and social influencers because it’s free to try and you’re well on your way to viral if they click share. There are 3 core principles to creating that emotional connection that leads to sharing- 1 ) Don't waste our time, 2) Be true and 3 ) Be unforgettable.

Provide Viewers Something To Search

Ensure that your company has a YouTube channel, so irrespective of what videos you post, people go right on back to your YouTube Channel and sooner or later the homepage or sales page of your product and service. Whenever you put together any type of marketing campaign, you must be thinking about keywords and powerful headlines, which is surely the case with trying to create a viral video. Make your title catchy and concise. Videos are ranked highly by search engines and Google owns YouTube, so make sure your front load those keywords that make your SEO shine and provide value. Also, ensure your video’s headline is attention-getting and grabbing, making people just die to click.

Provide Viewers Something To Do

It’s very vital you push them to move. Also, conclude your video with some type of call to action. Invite viewers to sign up for your product and service, make a purchase, redirect to your webpage and share it on social media sites or with their friends. You need to plan your viral video marketing really well. Not all videos happen to get viral automatically. A strong base of social follows is the key reason behind most of the marketing video that goes viral.

10 SEO Prediction For 2018

We have already entered the final quarter of 2017 and it will be an ideal opportunity to begin setting up our digital strategies for 2018. Businesses will be looking at their promoting and marketing endeavors over the previous year and making plans for 2018. Besides, it is extremely vital to take a look at the Search Engine Optimization (SEO) developments we have witnessed in 2016 and 2017 so we know where to head for the upcoming year. You must explore the top SEO Prediction for 2018 before you go off making plans to increase or scale back on your digital marketing efforts.

1. Accelerated Mobile Pages (AMP)

AMP, a project from Google and Twitter designed to make fast mobile pages, is the open source initiative that enables publishers to develop mobile-optimized content. Most of the features of a desktop site become useless when it is opened in a mobile. So, providing an SEO boost to AMP content will become very significant for the publishers, because a slow-loading site affects Search engine results page (SERP) rankings severely. While a fast-loading site enjoys better visibility and reduces your bounce rate.

2. Voice Search Will Take Over 

It’s getting louder and louder. Voice search is a quicker, hands-free option where you use regular spoken English to pose a question. According to a study conducted by Northstar Research, “55% of teenagers and 41% of adults are already using voice search daily”, and the figures are set to rise in the future. Besides, technological improvements and upgrades have cut down the discourse acknowledgment word blunder the speech recognition word error rate from 20% to 8%, which has provided voice search more credibility. Also, short tail keywords will give way to the long tail, conversational keywords as voice searches will in more and more use natural phrases common in day to day conversation.

3. In-Depth Content

The time has almost gone when posting a 300 or 350 words content and have it pull weight in a Search engine results page. These longer the post, for example, 700 or 1000 words or even more, the more likely it is to rank on the search engine result page. Longer articles are being shared on social sites more and more and engaging readers for repeat visits, and at last being viewed as more competitive to Google, Yahoo, and other search engines. Today, more and more companies and or organization are moving to toward long-form content as word counts carrying more weight, particularly in long form.

4. Local SEO

This has always been vital, but for 2018 it will be more important than ever. Local search has very clear synergy with voice search and mobile search. The recent pigeon update (from Google (Launched on July 24, 2014, for U.S) has more than presented their commitment to this aspect. And, the best way to optimize for this trend is to ensure your Google Map information is current, create listings on local directories as well as review sites with consistent NAP (Name, Address, Phone Number) information, and write content optimized for local keywords. Google now scrapes data from mobile applications and displays that information in search.

5. Schema Structured Data

Do you know why some of the websites get thumbnails, stars, and prices under their search listing? No, don't worry we will tell you. It is because of structured data. Structured data can be added directly to your web page’s HTML markup, and help search engines generate rich snippets, which are then shown in search results. It is just a technique of tagging the data in your web pages with schema markup in order that search engines like Google, Yahoo, Bing, etc., can better understand them.

6. Artificial Intelligence In SEO

Artificial intelligence (AI) can be classified into 3-Categories: 1) Artificial Narrow Intelligence (ANI) which refers to a solitary thing, 2) Artificial General Intelligence (AGI) where the AI can do everything like a human and 3) Artificial Super Intelligence (ASI) where the performance of the AI is beyond a single human’s capabilities. Search engines can understand additional search queries prone to happen after initial search better and give best results for search queries based on user engagement metrics instead of whether complete page optimization is finished with off-page and on-page tactics.

7. Visual Content Preference

Today, Visual Content is one of the most powerful communication mediums available to brands. Human brains process visuals more efficiently and proficiently than text alone, which makes visual content more engaging, absorbing and effective. These days, a large number of people are not reading content on the web but focusing on videos, pictures, and films. That is why it is so vital for you to provide your audience with such content, which will awaken their interest instantly.

8. App Marketing & Indexing

As a marketer, mobile is an extremely powerful place for you to connect with your audience and apps are now a vital part of our daily micro-moments, with people spending an average of 30 hours every month with them. Apps not only help us to reach and engage users anywhere but they also provide useful insight into user behavior and other data that you can use to create more relevant and valuable experiences for your target audience. Do you know 2015 witnessed a huge increase in app launches and the average time in the app too leaped by 11 to 12%, suggesting a lengthy and frequent interaction of people with apps? And, the trend is set to continue into this year and the upcoming year 2018.

9. User Experience

Slower-loading web pages are related to higher bounce rates, and up to 45% of visitors are likely to abandon a site if it loads longer than5 seconds. But, Accelerated Mobile Pages pages can solve the speed problem, thanks to the "lighter" HTML and CSS they use. Also, AMP content is cached in the cloud as well as delivered from the Google-hosted cached version rather than from your server, AMP pages load 30 times faster.

10. Mobile Penalty

Do you know Google is trying to put mobile users first? Yes, it is. Google makes an announcement that you should use responsive web design (RWD). Most websites using responsive design deal with slow load times, which have negative SEO consequences, meaning your SEO ranking is negatively impacted. There is a site speed penalty for mobile, so it seems like Google wants us to have a responsive website that loads fast. You may see a drop in your rankings if your site is misconfigured for mobile users. Now that you have read it all SEO prediction for 2018, do you agree? What’s your opinion on these predictions

Why You Should Use Laravel PHP Framework

According to Google Trends, Laravel is the best-used framework. It is free, open source framework and has taken the web-world by storm. Laravel has been considered to be the best PHP framework and will allow you to build large and complex web applications. For this, you just need a text editor and PHP installation to get started. Laravel speeds up the development process, and gives very secure authentication tools, and lets dynamic use all around. It is not like those eCommerce or CMS frameworks, which will satisfy your specific needs. But, Laravel is an all-rounder. With the help of this framework, you can code, you can build perfectly working eCommerce or CMS Web application.

Security: It provides you a few but essential things which make your application secure. For example- ORM uses PDO and this prevents SQL injections. Laravel uses the salted hashed password that means it never saves the password in plain text in the database. For creating an encrypted password, it uses the script hashing algorithm.

Modular: The framework of laravel is designed on 20+ distinctive Object Oriented libraries, which are not present in any other PHP framework like CodeIgniter, CakePHP, Symfony, Zend Framework 2 and Phalcon. This allows you and developers to create responsive, useful and modular web apps.

Unit-Testing: Another reason why Laravel is extremely famous among designers and programmers. We know testing is a crucial thing for any application ahead, it's available for end users. It provides facilities for Unit Testing and ensures that the new updates done by designers do not break anything in the application during the different tests.

Built-In Tools: This amazing PHP framework comes with plenty of built-in resources that are not available on other popular PHP frameworks. Some of these resources include routing, verification, caching and so on.

Supports MVC Architecture: Keep in mind that transparency between business logic and presentation in development is vital. Laravel is based on MVC (model-view-controller) Architecture and has lots of built-in-functions, MVC boosts performance and gives better documentation. This architecture helps in improving performance, the better documentation, and has many built-in functions.

To conclude, we can only say that Laravel is the best framework in the industry. It offers several benefits in the fast and easy development of web app and designs. This framework is really effective and promising and has created a large number of opportunities. When hiring a Laravel Development Company, must look at the past work of the company and check out the feedback of clients as well.

SAM Web Studio is a reputed Laravel Development company in India. You should contact us to get affordable website designing solutions.Call Us: 09968353570

A Custom Software Can Make Your Business Grow

A custom software or application program or tailor made software is created generally to meet the needs of the client. For example- custom software programs can help you to make your business run smoothly and take out any constraints which you may experience because of inexperienced application. On the other hand, a ready-made software (An off the shelf software) might not be able to supply all the attributes you need for a smooth functioning of your business. This is the prime reason that custom applications lower all mistakes/errors, as well as are very helpful for effective functioning.
So, if you are considering about to make use of a tailored software, then custom software development is very much in demand. There are many benefits of it. For example- A tailored software is simple to use and you can easily handle it and apply improvements according to your business needs. Therefore, you can also adjust the custom software as your requirements differ. Tailored software development increases the output of your company and lessens the expenses. Using a bespoke software will surely help you eliminate common problems so you do not require any help.
Benefits of A Custom Software or App
You Get Software According To Your Business Needs
When you buy a ready-made software available in the market or online, then you can never be too sure regarding how beneficial its features will be for your business. There is a huge possibility then you can find some features which are unnecessary, and may be you have to pay for expensive licensing. When it comes to bespoke development, you can be sure that you are using something that is made with all the features that you need.
Custom Software Are More Secure
Did you know that custom-made software programs are more secure than ready-made products? When your software is developed for your company, then external hacking threats are decreased. Keep in mind that a big number of hacking activities are targeted at commonly-used software. Because custom once requires much more effort to breach, so they are less attractive for hackers.
Custom Software Can Scale To Your Business
It does not matter what is the size of your business, you can ask your hired development service provider to provide a high-quality software that can address your unique needs. That way, your company can grow without being limited by the product you are utilizing. Your organization can make a software solution that can work together with the software that you are using currently, so you can reduce the time it will take for you and employees to get used to it.
You Are The Owner
When you go for an off the shelf product and the developers go bankrupt or end their maintenance or support for the software, then you need to stop using the software and search for another one. As result, you have to bear with downtime and financial losses. When you hire a custom software development company, then you do not have to worry about that. Only you and the company will have the source code and access to your software. So, you do not have to worry about being hacked.
Many custom software development companies providing progressive and creative custom software and they also cater to the private needs of the customers. These are some of the ways on how a custom software or Mobile application development company can help your business grow and make more profit.
SAM Web Studio is one of the most awarded Mobile App Development company in India across all leading platforms like iOS, Android, Windows and BlackBerry with a strong backend development team. Our Mobile app developers are expert in building innovative mobile apps, providing our clients an enticing user experience!

6 Trends Of Mobile Application Development

Today, the technology plays a very important role in our daily life. More than7.5 billion people live on this beautiful planet and about 2.1 billion people out of them depend on mobile phones and smartphones to meet their needs.  Without a doubt, mobile devices have become pervasive to us and they provide amazing user experiences through advanced mobile apps. According to some research, mobile application revenues will reach almost $189 Billion by the year of 2020.

1. Wearable Technology

This is one of the hottest topics in tech these days. Apple Watch and Google Glasses wearable technologies have a great hand in technology advancement. A couple of years back apps for wearable devices were mostly focused on fitness industry and health care, but now these gadgets are expected to be used by enterprises to enhance their efficiency and productivity. If Mobile App Development takes it into consideration, then wearable will flow in each industry. Keep in mind that think out of bound and make your own Wearable App make your mobile app unique and distinct. Mobile app developers will be transferring their focus to more on wearable apps instead of smartphones for various industries and organizations in 2018.

2. The Internet Of Things (IoT)  Is Going To Open New Possibilities

The Internet Of Things or IoT refers to the network between many devices without a person to computer interaction. According to Technavio, “IoT will grow by 31.72% (CAGR) between 2014 and 2019. Besides more than 5 billion people and  50 billion things will be connected to each other by the year 2019. So, without any doubt, the IoT is going to play a key role in 2018 and many coming years. It is taking mobile app development to a new level. The Internet Of Things adopts cloud-based mobile applications which spell-bound the developers in the past. Thereby, they developed breathtaking IoT apps.

3. Innovative Mobile User Experience Design

Do you know that effective display of content is crucial if you want to provide sound user experience? Some big brands that develop progressive patterns displaying self-generated designs & user-interactive interfaces are Pinterest, Houzz, Wonderlist, and Instagram. Remember,  apps with more bells and whistles don't attract more users, so you need to focus on the end product during the app development cycle, and be sure that all of your efforts are focused on the end user and focus on how they will react and interact to your app.

Also, the average attention time is about 5 to 10 seconds, so your business apps must provide a quick and obvious value. Develop an app for plenty of platforms simultaneously, rather spending all your money, time and efforts with a single platform prior to moving to the next one. This is because it will unquestionably increase your reach and help you get your small business in front of more and more people, particularly your target audience through your mobile app. 

4. M-Commerce

Today, a big number of customers are preferring to make purchases through various wallets like Google wallet, Paytm and Apple Pay rather than using Credit/Debit cards. Joined with wearable devices like Apple watch with m-commerce payment facility will take a new shape in 2018. Apart from this, developers will have the opportunity to build m-Commerce Mobile apps which can give extra functionality to the consumer. Some of the online stores that are serving as best mobile commerce apps in mobile app world are Flipkart, Myntra and  Amazon. Along with wearable devices, M-commerce payment facility is likely to skyrocket in 2018. It is believed that it will be double by 2020. The ratio of making online transactions, with plenty of smartphones featuring advanced technology, has been increased which promptly put the m-Commerce up in the industry. Debit and credit cards will be completely replaced by online wallets.

5. Motion And Location Sensing

These days a considerable number of people use smartphone apps to carry out their day-to-day activities, for example, contact tracking, searching for nearest retail shops &restaurants, ordering groceries, etc. And location-based services have been in use in these applications making their lives simple and easy. Besides, location sensing is extremely beneficial for mobile apps that provide geotagging, travel and tourism, location mapping, vehicle navigation, games as well as fitness related services. In addition to this, a location sensor element can find out the phone's latitude and longitude, a street address.

The prime aim of the motion detection is to sense an intruder and send an alert to your control panel which alerts your monitoring center.  And this sensor is right for large, open areas with many windows in your home. They work when you are not home, or when you tell the system that you are not there. This trend will go on to evolve with the growing availability as well as ease of use of GPS and give users real-time information in 2018 and many upcoming years.

6. Enterprise Mobile Management (EMM)

EMM is a concept of securing and managing employees/workers use of mobile phones or smartphone devices. Investors are attracted to the advantages of enterprise applications as it helps you manage your business roles at ease. Enterprise Mobile Management is the mixture of Mobile Application Management(MAM), Mobile Information Management(MIM) and Mobile Device Management(MDM). In addition to this, Mobile Device Management is a security software used by an IT department to monitor, manage or secure intended user’s mobile devices. MAM looks after of controlling which user can access which app and  On the other hand, MIM takes care of allowing only an approved app to access data or transmit it anywhere. It is believed that there would be over 400 billion enterprise applications available on the market by the year 2021.

Mobile app development has become the most vital feature because they design and develop apps which are most trending and in huge demand these days.  So, mobile app developers must keep track of these trends in order to attune themselves to latest innovations in mobile application development.

Top 6 Leading PHP Frameworks For 2017

PHP (Hypertext Preprocessor) is the most popular and a widely-used open source general-purpose scripting language for web projects. Today, web developers require to build complex websites and it can take too much time and trouble to always get-go from scratch, so came the need for a more structured natural way of development. Here PHP frameworks provide web developers with a satisfactory solution for that. But,  the important question here is “Why to Use A PHP Framework”.

There are plenty of reasons behind this and we have listed below some key reason on why developers like to use PHP frameworks:

• Provide organized and maintainable code
• Allows you grow over time as web apps running on frameworks are scalable
• You do not need to worry about low-level security of a site
• Follow the MVC pattern that makes sure the separation of presentation and logic
• Promote modern web development practices like object-oriented programming tools
• It makes speed development possible

Laravel

Released in 2011, a relatively new PHP platform but it has won everyone’s heart by providing an amazing community. This framework is also known as PHP framework for Web Artisans” and the founder of Laravel built it to address lots of concerns such as name and lack of built-in support for user authorization. The prime reason why Laravel is the highly recommended framework is that it leaves the entire architecture open for all third-party plugins. Laravel is designed for fast building applications using the MVC architecture.

Some of the key benefits of Laravel are Organize ?les and code, Unit testing (FAST on HHVM), MVC architecture (and PHP7), Rapid application development, High level of abstraction, Best documentation of any, Tons of out of the box functionality, payment integration with stripe, Overloading capabilities using dynamic methods, ORM very strong encryption packages. Have in mind Laravel does lots of queries on your database.

Zend

A firm and stable PHP model, Zend comes with lots of amazing configuration options that means it is recommended for more complex ones rather than smaller projects. It has partners like IBM,  Google, Microsoft, and Adobe. Zend Framework 2 which is the latest release has several amazing features, including a handy drag and drop editor with support for front-end technologies (HTML,  JavaScript, CSS), cryptographic coding tools, fast online debugging, a connected Database Wizard PHP Unit testing tools, and so on. This framework was created with the Agile methodology that helps to deliver high-quality apps to enterprise customers.

CodeIgniter
One of the oldest PHP frameworks, CodeIgniter was released in 2006 and focused on RAD. Some of the key features of this framework are MVC Support, Robust Security, Small Footprint, Active Community, Great Performance, etc. It comes with a simple, templating and substitution based tool. Apart from this, Add-ons/plug-ins are available for full-blown templating engines, and you can use your own coding or naming conventions too, with only some caveats that deal with class name conflicts. Keep in mind that CodeIgniter looks to empower you rather than shackling you.

Some of the major pro’s of this framework include Very developer friendly, Outperforms most other frameworks (non MVC), it does not need any special supports or  dependencies, Good documentation with LTS (Long Term Support), it has the ability to use normal web hosting services well, by using standard databases such as MySQL. CodeIgniter has a few cons as well. For example -No name space’s, Not as friendly towards unit testing as others and a few libraries that are built on the framework. Apart from this, Severely out of date and doesn't support modern PHP features as well as has security issues which have been outstanding for years without being patched by the development team.

CakePHP
A lightweight framework with amazing documentation, CakePHP is simple and needs compact coding, which eventually results in the developer having to write less code. It well-known known for its easy-to-understand framework as well as for the speed of its templating process. THe built-in “CRUD, is one of its exclusive features that is fantabulous for database communication. Some of the key benefits of CakePHP include a Modern framework and Supports PHP 5.5+, Database Access, Caching, Validation, and Authentication, are built in, Actively developed, Very good for commercial web applications (MIT License), Scaffolding system and Fast builds, scripting prevention and SQL Injection prevention. But, it is not as good for constructing Restful APIS.

CakePHP contains different features in order to cover all the disparate measures required by web developers. For instance,  security, emails, request handling,  cookies and session management. 

Yii

Yii PHP framework is widely used all over the world. It includes lots of features helps to boost the website performance as it becomes faster in comparison with other frameworks. Some key highlights of  Yii include Easy to Install, Extremely Extensible,  Uses Modern Technologies, Codeception testing integration, Shorten Development Time, Improved URL handling and processing, Documentation generator, Translations of core messages available in 26 languages and Performance and security improvements. Yii is the right choice for high-level web development such as portals, CMS, business apps,  forum and many other advanced web development. When it comes to security, it provides amazing tools to work using safety from authentication, SQL injections, passwords, Cross Site Scripting, Cross-Site Request Forgery and so on. Slow websites create disgruntled users, thus Yii provides you with a lot of tools to help you squeeze more speed out of your app.

Symfony

One of the best PHP frameworks and extremely popular because of its consistent and persistent output. The elements of Symfony2’s are reusable PHP libraries that can be treated as stand-alone and they are configurable, secure and tested. On October 2005, the first Symfony version was introduced as a free software under the MIT license. The prime aim Symfony2 is to accelerate the creation and maintenance of web applications simply by replacing repetitive coding tasks. It also helps web developers to build robust enterprise applications.

Some of the key benefits of Symfony include well documented, maintained, or supported, High performance because of bytecode caching, good support and is very mature and is Stable. Keep in mind that While the documentation is good, but there is a steep learning curve. Also, it does not support MVC.

Conclusion

So, this is our top 5 most popular frameworks in the PHP development community. PHP frameworks have made the development process really easy and every professional PHP development company uses one or more of these platforms as their major development platform. If you need to choose PHP frameworks, then you can go for any of these as all are easy to use plus has all the features that PHP developers need. The documentation is quite comprehensive and you could easily see the complexity and implementation of a particular project just by reading the code. Remember, whether you’re an experienced programmer or a fresher, you’ll love them all.

Top Five SEO Trends for 2017

There are lots of opinions or views of experts on the future of SEO (search engine optimization) as well as increasing the visibility or ranking of a website on search engines. This is because Google has been stiffening the rope around the neck of webmasters for the past 2.5 years. Google has restricted and removed more SEO channels such as keyword data, blog comments, profile link, article marketing, forum signatures and press releases, which are down recently shut. Therefore, it is clear that the leading search engine (Google) mainly focusing on eliminating spam as well as enhancing the user experience through better and original or unique content

Experts are saying that site quality and link relevancy will play a key role in SEO in the next 12 months. But, the big question is what will SEO look like in the coming year 2017? The best way to find out the answer is to look at the Google’s recent algorithm updates like Panda, Penguin and Hummingbird, and then guess what these updates will look like in 2016. But, we are going to reveal top 5 SEO trends of 2017 that are given below:

Again Content Will Be King

One of the biggest SEO concerns for 2017 is the content or semantic search. The main purpose of the Google Hummingbird Update is Original and unique content for better SEO. Google wants to provide more relevant and original data or content to users. The search engine emphasizes that users are searching or looking with more semantic search, and Hummingbird is capable to sort out the better. Therefore, for content it is recommended to focus on the quality of the content over quantity, and always writes content that is particularly helpful for the target audience.

Better quality content posts have been getting more attention for long times, and will continue in 2016 and the coming year as well. Those webmasters who have been posting posts that are not proving the value to users or viewers have nothing to worry about that, but they have to more focus their efforts on giving high-quality content in the future.

Guest Posting Rules Will Change

One of the most popular ways to reach out to new users and building links is guest posting. We can cultivate relationships with other people of a same field as well as get our materials such as content, in front of the audiences.  It is important to focus on the quality of the site where you are going to post your content. Remember, there are two most important components that measure quality are the Page Rank and Domain authority. Another major thing that should be considered includes social shares, links from other high-quality sites, engaged audience, etc.

However, if you are posting your content as well as linking to irrelevant sites, which have nothing to do with your content, then you are going to be rebuked by Google and other search engines. Revise the rules of the guest posting, if post content anywhere you can is the part of your strategy.

Websites To Be Mobile Friendly With Great Design

At present, India has more than 550 million mobile users and out of them over 370 million are mobile Internet users. Therefore, it has been clear that a huge part of the Internet activity is coming from the cell phones. Business sites that are mobile friendly getting high ranking because these sites take less time in loading, and mobile Internet users love to open these sites in comparison to unresponsive or sites who takes more time in loading the pages.

Website loading time is becoming more significant today since most of the internet users expect faster speeds, and have less patience. Remember, irritation over slow sites leads to a bad user experience. Website load speed is one of the growing elements in the ranking algorithm of Google,

However, site design is the main piece of the mobile user experience, and high-quality design always helps in overcoming the trust barriers trust on your, which arise when mobile Internet users visit your business site. If your site design is great with professional look, then users will believe that your business, and give you both of their time and money.

Social Media Continues Matters
Social media is playing a key role in 2016 and is going to play a vital role in 2017 as well. Inbound links, (Links from other sites to your site) were one of the important factors behind a website’s visibility, but now inbound links are starting to be replaced by social signals or links. Google Plus introduced by Google two years ago was simple to look that social signals were turning out to be more important to search.

Do you know Google's algorithms like Penguin, and Hummingbird have already started to take social media profiles on various social sites such as Face book, Twitter, LinkedIn, My Space and Yahoo into concern? So, it is quite sure that in 2017, these algorithms are going to become more intelligent as well as “socially sensitive. Therefore, major social activities’, including posts, likes, followers, comments, and shares will play an extremely important role in search engine ranking.

Anchor Texts Will Be More Important

We know that External and Internal links are always used as an excellent tool for increasing both SEO and user experience. Misleading anchor texts are one thing that search engines hated about. So, Google is going to provide punishments for anchor texts that are deceptive. However, every webmaster wants to keep them because it attracts visitors to click on a page that benefits you. If you do this then, get ready for punishment as well. By doing this, webmasters will not only get penalized, but are going to lose their existing customers as well. Therefore, always stay away from any type of misleading anchor texts or bad links.

If there are any other critical trends in your mind, then let us share with us by commenting on this post.